B2B Influencer Marketing Agency

B2B influencer marketing is growing fast. Get it right with a partner who knows how to connect, co-create, and convert. Work with the experts your customers already trust and a few they secretly admire. Our Influencer Marketing solution helps your brand earn attention, build authority, and drive measurable outcomes through meaningful connections.

INFLUENCE THAT GETS RESULTS:

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Expand your reach and awareness

Tap into the networks of respected B2B experts and make your message visible to new, qualified audiences.

Build credibility and authority

Collaborate with thought leaders to create content that adds weight to your voice and sets you apart.

Drive conversions and quality leads

Increase meaningful engagement, attract the right audiences, and convert attention into action.

What We Do

Influencer Strategy & Planning

Set the foundation for success with a data-informed plan tailored to your brand, your solution, and your audience.

Influencer Identification

Find and connect with influencers who engage, persuade, and align with your business goals. We’ve worked with leading voices across industries and are always adding new ones.

Influencer Competitive Audits

Find out how your competitors are leveraging influencer marketing — including what influencers, tactics and channels they’re using — so you can differentiate.

Influencer Recruitment, Management & Payment

We manage the details of influencer marketing, including contracts, negotiations, briefings, logistics, quality checking, reporting and payment passthrough.

Co-created & Sponsored Influencer Content

Partner with influencers to build content that amplifies your message and resonates with your audience.

Co-hosted Webinars, LinkedIn Lives & Podcasts

Bring subject-matter experts into the spotlight and give your audience something worth tuning into

Influencer Video

Bring your solution to life with short-form video content that uses authentic voices and creative formats.

Affiliate Marketing Programs

Partner with industry experts who not only talk about your brand — they drive results.

Influencer Event Packages

Give your events major visibility by bringing the right voices into the mix.

Influencer Measurement & Optimization

Track what works, refine what doesn’t, and scale what performs.

Influencer Strategy & Planning

Set the foundation for success with a data-informed plan tailored to your brand, your solution, and your audience.

Influencer Identification

Find and connect with influencers who engage, persuade, and align with your business goals. We’ve worked with leading voices across industries and are always adding new ones.

Influencer Competitive Audits

Find out how your competitors are leveraging influencer marketing — including what influencers, tactics and channels they’re using — so you can differentiate.

Influencer Recruitment, Management & Payment

We manage the details of influencer marketing, including contracts, negotiations, briefings, logistics, quality checking, reporting and payment passthrough.

Co-created & Sponsored Influencer Content

Partner with influencers to build content that amplifies your message and resonates with your audience.

Co-hosted Webinars, LinkedIn Lives & Podcasts

Bring subject-matter experts into the spotlight and give your audience something worth tuning into

Influencer Video

Bring your solution to life with short-form video content that uses authentic voices and creative formats.

Affiliate Marketing Programs

Partner with industry experts who not only talk about your brand — they drive results.

Influencer Event Packages

Give your events major visibility by bringing the right voices into the mix.

Influencer Measurement & Optimization

Track what works, refine what doesn’t, and scale what performs.

Learn More

WHEN TO ENGAGE A B2B INFLUENCER MARKETING AGENCY:

You should reach out when:

You’re ready to collaborate with business influencers and want to do it well.
You want to engage creators on platforms like LinkedIn and beyond.
You need your content co-created with credible experts who will share it.
You’re expanding globally and need a local voice in new markets.
You’re launching a new product, service or business and need fresh credibility.
You want your brand to sound different in a crowded market.
You’re investing in long-term relationships rather than one-off campaigns.

Meet the Team

TOPRANK’S APPROACH TO B2B INFLUENCER MARKETING

Influencer marketing is not about quick wins or short term posts. It is about building authentic relationships that create lasting value for your brand and your audience.

At TopRank Marketing, we connect brands with credible voices and engaged communities that align with your goals and your customers’ needs. Together, we create content that informs, inspires, and builds genuine trust, turning those trusted voices into one of your brand’s most valuable assets.

Our Approach to Influencer Marketing is Customized.

B2B influencer marketing is not a one-size-fits-all strategy. To be effective, it needs to be tailored to your brand, your solutions, and your audience. We work with your organization to create a custom program to:

Identify & engage the most relevant influencers and creators for your business audience
Collaborate to create amazing content experiences with those industry experts & influencers
Publish, promote & amplify the content with a comprehensive content marketing & social media plan
Measure performance of content, influencers and all supporting promotional investment

Our Influencer Approach in Relationship-Driven.

The most valuable business influencer and creator engagements are those that lead to lasting relationships. Our team works to identify influencers who are excellent fits for your B2B brand, leading to mutually successful partnerships and ongoing collaboration.

Our Influencer Approach is Integrated.

The beauty of B2B influencer marketing is how well it integrates with and improves other tactics in your marketing mix. When approached in a strategic and connected way, influencer marketing serves to improve the result of your content marketing, social media marketing, and SEO efforts through expanded reach and signals of credibility.

Our Approach to Influence is Always On.

B2B Influencer Marketing is a relationship business and relationships require nurturing, care and thoughtfulness. Today’s business environment has left buyers hungry for sources of truth they can rely on day after day. That’s why an always-on approach to influence is essential for developing, maintaining and growing relationships with the most trusted voices your customers pay attention to.

1

Customized

B2B influencer marketing is not a one-size-fits-all strategy. To be effective, it needs to be tailored to your brand, your solutions, and your audience. We work with your organization to create a custom program to:

Identify & engage the most relevant influencers and creators for your business audience
Collaborate to create amazing content experiences with those industry experts & influencers
Publish, promote & amplify the content with a comprehensive content marketing & social media plan
Measure performance of content, influencers and all supporting promotional investment

2

Relationship-Driven

The most valuable business influencer and creator engagements are those that lead to lasting relationships. Our team works to identify influencers who are excellent fits for your B2B brand, leading to mutually successful partnerships and ongoing collaboration.

3

Integrated

The beauty of B2B influencer marketing is how well it integrates with and improves other tactics in your marketing mix. When approached in a strategic and connected way, influencer marketing serves to improve the result of your content marketing, social media marketing, and SEO efforts through expanded reach and signals of credibility.

4

Always On

B2B Influencer Marketing is a relationship business and relationships require nurturing, care and thoughtfulness. Today’s business environment has left buyers hungry for sources of truth they can rely on day after day. That’s why an always-on approach to influence is essential for developing, maintaining and growing relationships with the most trusted voices your customers pay attention to.