Marketing conferences offer a wealth of benefits to marketers looking to learn, network, and increase brand awareness, but how do you go about finding events that match your business and B2B marketing needs?
Over the past decade the number of conferences has skyrocketed, making it harder than ever to hone in on the ones that can best help build your business, boost your networking opportunities, and offer the most relevant new industry education from top speakers, especially when it comes to B2B marketing.
For 2020 we’ve gathered together no fewer than 50 events that place an emphasis on B2B marketing in all its facets, and we’re thrilled to present the list here, in chronological order.
“There really is no substitute for real-world interactions and creating a great experience for your customers or prospects.” @LeeOdden Share on XNow let’s dig in and explore our collection of 50 top B2B marketing-related conferences and events for 2020.
50 Top B2B Marketing Events in 2020
AdExchanger Industry Preview — #IP2020
When: January 28-29, 2020
Where: New York City
Theme: MarTech
About: AdExchanger Industry Preview is an annual global forum for marketing technology, featuring two days focused on what to expect in MarTech this year, with featured speakers from Google, Amazon, Forrester, and Oracle.
SMX West — #SMX
When: February 19-20, 2020
Where: San Jose, CA.
Theme: Search Marketing
About: Search Marketing Expo West focuses on search engine optimization (SEO) and search engine marketing (SEM), with a well-rounded variety of digital commerce marketing sessions, featuring speakers from Microsoft, Procter & Gamble, and Quora.
The Gathering Marketing Summit — #TheGatheringSummit
When: February 19-21, 2020
Where: Banff, Canada
Theme: Creating Cult-Like Branding
About: The Gathering Marketing Summit explores how some of the bravest brands deliver marketing, build culture and connect with customers in ways that don’t just get them to buy, but to buy in, featuring leading speakers from Spotify, ESPN, GoDaddy, Coca-Cola, and Airbnb.
B2B Marketing Exchange — #B2BMX
When: February 24-26, 2020
Where: Scottsdale, AZ.
Theme: B2B Sales and Marketing
About: B2B Marketing Exchange focuses on B2B sales and marketing tactics and technologies with sessions covering content marketing, demand generation, sales enablement and more, with leading industry speakers including our CEO Lee Odden, Brian Fanzo, Tamsen Webster, Pam Didner and others from SAP, Oracle, and Cisco.
Social Media Marketing World — #SMMW20
When: March 1-3, 2020
Where: San Diego, CA.
Theme: Social Media
About: Social Media Marketing World offers marketers a deep-dive into social media marketing focusing on new ideas and quality networking opportunities, including presenters from Microsoft, Vimeo, and Best Buy.
Challenger Brands Summit 2020 by Adweek — #Adweek
When: March 4-5, 2020
Where: New York City
Theme: Brand Marketing
About: Challenger Brands Summit is Adweek’s second-annual conference offering two days of brand discovery and learning covering 12 major topics that impact the brand ecosystem, with top speakers from Uber, NFL, Puma, and Zagat.
The ABM Innovation Summit — #ABMSummit
When: March 17-18, 2020
Where: San Francisco, CA.
Theme: Account-Based Marketing (ABM)
About: The ABM Innovation Summit explores account-based marketing’s role in B2B marketing and sales, with an eye towards the future. Top speakers from firms including SAP, Salesforce, and Uberflip are scheduled to present.
SaaStr Annual 2020 — #SaaStr
When: March 10-12, 2020
Where: San Francisco, CA
Theme: Software as a Service (SaaS)
About: SaaStr Annual 2020 offers a cloud-focused business event bringing together B2B founders, executives and investors for the largest non-vendor SaaS conference, including speakers from Adobe, Slack, Google Cloud, and Intuit.
Modern Business Experience — #ModernCX
When: March 23-26, 2020
Where: Chicago, IL.
Theme: Oracle Customer Experience
About: Oracle’s Modern Business Experience event is focused on customer experience (CX) for marketing, commerce, sales, and service professionals, including top speakers from Oracle, Deloitte Digital, The New York Times, and the Chicago Bulls.
Pubcon Florida — #Pubcon
When: March 24-26, 2020
Where: Fort Lauderdale, FL.
Theme: Search & Social
About: Pubcon Florida explores search and social marketing with a wide variety of subject tracks, and includes a training day where our CEO Lee Odden will present. Other speakers include Gary Illyes from Google, Jesse McDonald from IBM and Nagu Rangan from Microsoft.
SearchLove 2020 — #SearchLove
When: March 26-27, 2020
Where: San Diego, CA.
Theme: Search Marketing
About: SearchLove provides a multi-day event focusing on search marketing for in-house and agency search engine optimizers, business owners, marketing managers and more. Scheduled to present are speakers including Mike King, Will Critchlow, Cyrus Shepard and Wil Reynolds.
Adobe Summit / Magento Imagine — #AdobeSummit
When: March 29-April 2, 2020
Where: Las Vegas, NV.
Theme: Digital Experience
About: Adobe Summit and Magento Imagine at Adobe Summit explore re-imagining customer experiences with leaders in marketing automation, advertising, commerce and analytics, and feature speakers from Microsoft, Intuit, Best Buy and many others.
LeadsCon 2020 — #LeadsCon2020
When: March 30-April 1, 2020
Where: Las Vegas, NV.
Theme: Lead Generation
About: As its name implies, LeadsCon 2020 focuses on the lead generation side of business marketing, and features speakers from SAP, Google, and Microsoft Advertising.
Digital Sales & Marketing World 2020 — #DSMW2020
When: April 5-7, 2020
Where: Hartford, CT.
Theme: Marketing & Sales
About: Digital Sales & Marketing World provides a focus on aligning sales, marketing and leadership for digital success, and features top speakers from MarketingProfs, Vidyard and others.
CXL Live — #CXLLive
When: April 5-7, 2020
Where: Austin, TX.
Theme: Optimization & Experimentation
About: CXL Live explores the best in optimization and experimentation for driving organizational growth, and features speakers from Mailchimp, Netflix, Airbnb, and Hilton.
Martech West — #MarTechConf
When: April 15-17, 2020
Where: San Jose, CA.
Theme: MarTech
About: Martech West focuses on actionable tactics in marketing technology to solve marketing problems, with speakers from Twitter, Wells Fargo, Thomson Reuters, Salesforce, and Verizon Business Group.
Content Marketing Conference — #CMC20
When: April 21-23, 2020
Where: Boston, MA.
Theme: Content Marketing
About: Content Marketing Conference offers marketers actionable content marketing tools and tactics to humanize your brand, with top speakers including our CEO Lee Odden, as well as Ann Handley, Andrew Davis, AJ Wilcox, and Dennis Yu.
B2B Online — #B2BOnline
When: April 20-22, 2020
Where: Chicago, IL.
Theme: eCommerce
About: B2B Online is a leading digital B2B marketing conference for manufacturers and distributors, offering speakers from LG Electronics, Office Depot, and Unilever.
ContentTECH Summit — #ContentTECH
When: April 20-22, 2020
Where: San Diego, CA.
Theme: MarTech
About: Offer a focus on content, technology and strategy specifically for enterprise marketers, ContentTECH Summit features top presenters including our CEO Lee Odden and others from Microsoft, AWeber, NewsCred and Forrester.
TOPO Summit — #TOPOSummit
When: April 23-24, 2020
Where: San Francisco, CA.
Theme: Marketing & Sales
About: TOPO Summit brings together marketing strategy and technology for professionals in sales and marketing, and features speakers from Cisco, AutoDesk and Gigster.
Sirius Decisions 2020 Summit — #SDsummit
When: May 3-6, 2020
Where: Austin, TX.
Theme: Marketing & Sales
About: Sirius Decisions Summit enables B2B sales, marketing and product leaders to learn how to drive growth and energize their business, and features speakers from top industry speakers to be announced.
C3 Conference — #C3NY
When: May 12-13, 2020
Where: New York City
Theme: Brand Marketing
About: Conductor’s C3 conference embodies professional marketers who connect, collaborate, and commit, and features top speakers including Ann Handley, Rand Fishkin and Aleyda Solis.
ANA Masters of B2B Marketing Conference — #ANAmasters
When: May 12-14, 2020
Where: Scottsdale, AZ.
Theme: Marketing & Sales
About: The Association of National Advertisers’s ANA Masters of B2B Marketing Conference is all B2B, all the time, offering the latest B2B marketing insight by leading speakers from SAP, Visa, Intel, and Microsoft.
Incite Marketing Summit West — #InciteGroup
When: May 14-15, 2020
Where: San Diego, CA.
Theme: Marketing
About: Incite Marketing Summit West examines the future of marketing through the lens of authentic engagement on a personal level, augmented by purpose-driven data-backed marketing, and featuring speakers from LinkedIn, Intel, and SurveyMonkey.
ITSMA Marketing Leadership Forum 2020 — #IMSMA
When: May 19-20, 2020
Where: Napa, CA.
Theme: Marketing Leadership
About: The Information Technology Services Marketing Association (ITSMA) Marketing Leadership Forum 2020 conference explores how B2B marketers can transform to thrive in our connected economy, and features speakers from Oracle, Deloitte, Cisco, and VMware.
Influencer Marketing Show — #IMSNYC20
When: May 20, 2020
Where: New York City
Theme: Influencer Marketing
About: Influencer Marketing Show focuses on the future of influencer marketing for brands, to ensure they navigate their way through the planning, execution, and measurement of smart influencer campaigns. An impressive roster of speakers to be announced.
B2B Marketing Ignite USA — #IgniteB2B
When: May 27-28, 2020
Where: Chicago, IL.
Theme: Marketing
About: B2B Marketing Ignite takes its popular London B2B marketing event to the U.S., focusing on fresh and inspiring thinking and featuring leading speakers including our CEO Lee Odden as well as Joel Harrison, Ruth Stevens, and Doug Kessler plus presenters from Oracle, SAP, Dow Jones, IBM Systems, and Citrix.
Email Innovations Summit — #EISConf
When: June 1-3, 2020
Where: Las Vegas, NV.
Theme: Email Marketing
About: As its name implies, the Email Innovations Summit focuses on the email aspects of marketing, discussing the cutting edge of email marketing trends and featuring top speakers from leading firms to be announced.
Growth Hackers 2020 — #GHConf20
When: June 4, 2020
Where: San Francisco, CA.
Theme: Marketing & Sales
About: Growth Hackers 2020 explores the next generation of growth tactics and the leaders building those tactics, featuring top speakers from IBM, Wish, and Worthix.
SMX Advanced 2020 — #SMX
When: June 8-10, 2020
Where: Seattle, WA.
Theme: Search & Social
About: SMX Advanced offers an in-depth look at the advanced tactical side of search and social media marketing, and features an array of speakers to be announced.
DigiMarCon Midwest — #DigiMarCon
When: June 17-18, 2020
Where: Chicago, IL.
Theme: Marketing & Sales
About: The DigiMarCon Midwest digital marketing conference offers up emerging strategies, the latest innovative technologies, and best practices to move your business to the next level, featuring top speakers to be announced.
SaaStock North America — #SaaStock
When: June 22-24, 2020
Where: San Francisco, CA.
Theme: Software as a Service (SaaS)
About: The SaaStock North America event focuses on the B2B side of Software as a Service for founders and executives, and features leading speakers from SurveyMonkey, Emergence Capital, and Xactly.
MozCon — #MozCon
When: July 6-8, 2020
Where: Seattle, WA.
Theme: Search & Social
About: MozCon explores search marketing with tactical advice from industry-leading practitioners including Britney Muller, Cyrus Shepard, Dr. Pete Meyers, and Ross Simmonds.
Marketing Artificial Intelligence Conference — #MAICON
When: July 14-16, 2020
Where: Cleveland, OH.
Theme: Artificial Intelligence
About: The Marketing Artificial Intelligence Conference focuses on digital marketers using artificial intelligence to make better business marketing decisions, and features an array of top speakers to be announced.
CONEX – The Content Experience — #CONEX
When: August 20-23, 2020
Where: Toronto, Canada
Theme: Customer Experience
About: At CONEX – The Content Experience, professionals from digital marketing, demand generation, and content marketing explore the content experience, featuring speakers from top firms to be announced.
B2B Sales and Marketing Exchange — #B2BSMX
When: August 10-12, 2020
Where: Boston, MA.
Theme: Marketing & Sales
About: B2B Sales and Marketing Exchange brings together thought leaders in ABM, revenue marketing and demand generation, including speakers from McKesson – RelayHealth, HubSpot, Forrester, and Verizon.
INBOUND 2020 — #INBOUND2020
When: August 18-21, 2020
Where: Boston, MA.
Theme: Marketing & Sales
About: INBOUND 2020 presents some of the biggest names and brightest minds in sales and marketing and other industries, and offers speakers from firms including Intuit, HubSpot and others.
Brand ManageCamp — #BMCVegas
When: September 15-16, 2020
Where: Las Vegas, NV.
Theme: Brand Management
About: Brand ManageCamp’s conference explores the insights, tools, strategy and leadership inspiration to drive new brand growth, featuring a lineup a speakers to be announced.
Connect to Convert — #ConnectToConvert
When: September 16-18, 2020
Where: Boston, MA.
Theme: Lead Generation
About: Connect to Convert offers dedicated B2C and B2B content designed around each section of the sales cycle, and features top speakers to be announced.
AI Summit Silicon Valley — #AISummit
When: September 30-October 1, 2020
Where: Santa Clara, CA.
Theme: Artificial Intelligence (AI)
About: AI Summit Silicon Valley presents all things artificial intelligence for business marketers, and includes leading speakers from Google, Lyft, Boeing, Lenovo and more.
2020 B2B Next Conference & Exhibition — #B2BNext
When: September 29-October 1, 2020
Where: Chicago, IL.
Theme: Marketing & Sales
About: The 2020 B2B Next Conference & Exhibition explores the digital-first B2B economy with a focus on collaboration in eCommerce, and features top speakers to be announced.
Advertising Week New York — #AWNewYork
When: October 5-8, 2020
Where: New York City
Theme: Marketing & Sales
About: Advertising Week New York serves as a worldwide gathering of marketing, advertising, technology and brand professionals, offering major speakers to be announced.
Forbes Under 30 Summit — #ForbesUnder30
When: October 4-7, 2020
Where: Detroit, MI.
Theme: Young Leaders
About: The Forbes Under 30 Summit focuses on young leaders, bringing together top young leaders, founders and creators in technology, finance, philanthropy and other fields, with a lineup of speakers to be announced.
Fast Co. Innovation Festival — #FCFestival
When: October 5-9, 2020
Where: New York City
Theme: Innovation
About: The Fast Co. Innovation Festival offers business inspiration by leaders making a difference through technology and creativity, with a powerful slate of global speakers to be announced.
MarTech East — #MarTechConf
When: October 6-8, 2020
Where: Boston, MA.
Theme: MarTech
About: Martech East focuses on actionable tactics in marketing technology for solving marketing problems, with top speakers to be announced.
REACH 2020 — #REACH2020
When: October 7-8, 2020
Where: Chicago, IL.
Theme: Ratings & Reviews
About: The REACH 2020 conference offers marketers, sales leaders, and entrepreneurs a closer look at ratings and reviews, with major speakers to be announced.
Pubcon Pro Las Vegas 2020 — #Pubcon
When: October 12-15, 2020
Where: Las Vegas, NV.
Theme: Search & Social
About: Pubcon Pro Las Vegas 2020 focuses on the search and social side of marketing, with a diverse array of content tracks and featuring leading industry speakers to be announced in the lead-up to the event.
Content Marketing World — #CMWorld
When: October 13-16, 2020
Where: Cleveland, OH.
Theme: Content Marketing
About: Content Marketing World conference and expo explores the best in content marketing to grow your business and inspire your audience, featuring top speakers to be announced in the lead-up to the event.
Sitecore Symposium 2020 — #SitecoreSYM
When: October 26-29, 2020
Where: Chicago, IL.
Theme: Marketing Automation
About: B2B marketers looking to explore the marketing automation landscape can attend Sitecore Symposium 2020 and learn the next generation of strategies and tactics, with a lineup of major speakers to be announced.
MarketingProfs B2B Forum — #MPB2B
When:November 3-6, 2020
Where: San Francisco, CA.
Theme: B2B Marketing
About: At MarketingProfs B2B Forum top leaders, innovators, and people who make things happen gather to share their secrets to success, with a stellar lineup of speakers to be announced in the lead-up to the event.
Dreamforce 2020 — #DF20
When: November 9-12, 2020
Where: San Francisco, CA.
Theme: Customer Relationship Management (CRM)
About: Dreamforce brings together the Salesforce community of thought leaders and industry pioneers for education and inspiration, and with over 2,700 sessions its one of the latest business conferences. Look for speakers to be announced in the lead-up to the event.
ONWARD20 — #ONWARD20
When: November 16-18, 2020
Where: New York City
Theme: Search Marketing
About: At ONWARD20 search marketing industry professionals explore future trends and tactics, with a strong lineup of speakers to be announced.
ANA 2020 Influencer Marketing Conference — #ANA
When: December 7-9, 2020
Where: Rancho Palos Verdes, CA.
Theme: Influencer Marketing
The Association of National Advertisers’s ANA 2020 Influencer Marketing Conference is set to examine influencer practices related to digital and social, PR and media relations, content creation, social listening, data and analytics and more, with a lineup of speakers to be announced.
Take Your 2020 B2B Marketing Events To The Next Level
We hope you’ve found a number of new and useful events to attend in 2020 on our list, and that the networking and learning you’ll experience from either these conferences or the many others available will help you achieve new levels of B2B marketing success this year and beyond.
At TopRank Marketing we’ve explored the power of events for B2B marketers, especially those who incorporate influencer marketing, in a number of articles, and here are three to help you get the most from your 2020 B2B marketing events:
