Sitting in the SEO & Social Media session, Barbara Boser the Social Media Director for 3 Dog Media, shared some great tips on marketing with social media:
Be prepared & Commit to Social Media
- Know that it is time consuming
- Read and learn what is popular
- Look for tools you can use on the sites and on the web
Your Profile
- Research to be sure that your profile isn’t the same as any of the other top users on the site
- Be anonymous if you’re promoting your own site
- Choose a unique name
- Choose an avatar that’s memorable
- Get a gmail account
- Get an IM that goes w/ your user name
- Use the same username on all sites, so you can build ‘profile recognition’
Adding Friends
- Identify top profiles (25,000+ digs)
- Add people to your IM
Voting
- Be one of the first to vote, people will see your icon first
- Leave comments
- Vote every chance you get
- Stumble while you vote (multi task!)
Submitting
- Leverage best practices for writing titles/intros
- Don’t submit more than 2-3 per day
- Submit from a variety of sources
- Share your stories with others who have shared with you
- Don’t get offended if in the beginning people steal your content
Networking
- Profiles should include all the sites you are a part of
WHAT NOT TO DO
- Create multiple accounts under one IP
- Ask people, who you don’t know, to submit for you
