If you’re managing your company’s digital performance, you’ve seen it first-hand: AI and algorithm shifts have turned the art of SEO on its head. The tactics that worked a year ago just aren’t cutting it today. With organic growth slowing to a trickle, SEO teams are scrambling to recover lost ground.Our expert advice: Don’t panic.
SEO is far from dead – it’s just been through some things and could use a little glow-up.
Join TopRank Marketing’s Director of Search and Content Jane Bartel and Associate Content Director Nick Nelson for a high-energy walk-through of the tactics you should keep – and the ones you should drop – going into 2025.
SEO Glow-up: Web Growth Tactics to Start and Stop in 2025
In this hour-long webinar hosted by Content Marketing Institute, Nick and Jane present a game-show inspired edition of Adopt or Drop, drawing on data and real-world experience to offer advice on tactics such as:
- Targeting by search volume
- Optimizing meta-data
- Using AI for content creation
- Conducting technical audits
- Refreshing published content
- Publishing original research
- And more!
By the end of this webinar, you’ll walk away with a game-plan in-hand.
Ready to give your own SEO strategy a glow-up?