Lots of buzz in the blogosphere about Google’s PayPal killer, Google Checkout aka GBuy. Take a tour or visit some of the better coverage:
Google Blog, “Find it with Google. Buy it with Google Checkout.”
Charlene Li, Forrester – “Google Checkout Supports Its Core Search Business”
Dave Taylor gives step by step instructions on how to implement a Google Checkout button.
Wisdom from Robin Good, “Online Payments: Google Checkout Is Here” with two cool video overviews.
About the author
Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 20 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.