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National Arbitration Forum Issues Decision on Google Web Addresses

Posted on Jul 12th, 2005
Written by Lee Odden
  • Blog
  • B2B Marketing
  • National Arbitration Forum Issues Decision on Google Web Addresses
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    The National Arbitration Forum announced that a ruling has been issued in favor of Google regarding rights to the Internet domain names googkle.com, ghoogle.com, gfoogle.com and gooigle.com.

    Google Inc., represented by Rose A. Hagan, filed a complaint with the National Arbitration Forum on May 11, 2005 asserting legal rights to the Web addresses bearing close resemblance to Google.com.

    Ruling in Google’s favor, National Arbitration Forum arbitrator Paul A. Dorf found that the other party, Sergey Gridasov, registered the googkle.com and ghoogle.com on December 30, 2000 and the domain names gfoogle.com and gooigle.com on January 12, 2001—after Google registered its domain in late 1999. The other party was also using the disputed domain names to direct Internet users to Web sites that attempt to download viruses, trojan horses and spyware to the users’ computers. The disputed domain names contain links to various products unrelated to Google.

    Full press release

    Tags: National Arbitration Forum, NAF, Google

    About the author

    Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 20 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.

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