Blogs are great marketing tools, but if you’re running or working in a successful business it can be tough to find the time. Hence, this week’s reader poll:
[poll id=”7″]
Are there other tactics you’ve used to create content for your blog that are not on the list above? Does a blog lose credibility if posts are not frequent or if posts are not lengthy/articles?
About the author
Lee Odden has been recognized as a top B2B Marketing professional by Forbes, The Economist and the Wall Street Journal. For over 20 years he's worked with his team at TopRank Marketing to help elevate the B2B marketing industry through creative marketing programs that deliver more authentic, experiential and inclusive content for brands like LinkedIn, Dell and Adobe. Lee is the author of Optimize and has published over 1.4 million words on his agency's B2B marketing blog. As a trusted marketing thought leader, he has given nearly 300 presentations in 20 different countries on B2B content, search and influencer marketing. When not marketing, Lee is probably running, cooking or traveling.